Zbynek Pernicek, MBA
Berovice 69, Zlonice,203
Summary
A conscientious and professional Sales Director with extensive experience in business and people leadership. A highly organized and efficient individual, results oriented team player, with ability to achieve goals and expectations continuously by creating team spirit and personal motivation to team members.
Overview
29
29
years of professional experience
Work History
Sales Director
TRIO HAVEL
03.2018 - Current
- Responsibility for company sales results, strategy, portfolio & price management
- Optimization of sales processes, pricing strategy and stock management
- Managing team of 22 people, sales reps., portfolio specialist, back office support team, retail shop team and vending machines services – in 3subs – Teplice, České Budějovice and Čelákovice
- Responsibility for team members personal development, coaching, training plan, priorities and
target set up incl. bonus schemes - Monitoring company sales, competitive activities on the market and identifying new business opportunities
- Coordination of marketing & promotional activities
- Communication with key business partners / suppliers and customers
- Responsibility for business with foreign customers and suppliers
- Reporting to CEO and owner of the company
- Expanded market presence through targeted prospecting efforts, leading to increased brand awareness and new business opportunities
- Updated products, service agreements and pricing to retain competitive advantage and generate new customers
- Optimized sales operations by streamlining processes, implementing CRM system (Karat) and developing comprehensive training programs for new hires.
Commercial Sales Country Manager
Daikin Central Europe
01.2017 - 02.2018
- DX, Applied, Refrigeration portfolio sales results in Czech Republic
- Leading and developing strategy for Commercial sales team in the Czech Republic - project sales part
- Managing team of 18 people - Dealer sales team incl. sales manager, Applied sales team, AHU project specialist, Refrigeration project specialist, Consulting sales team ( designers) and Technical back office team
- Cooperation on marketing activities to promote Daikin brand on local HVAC market
- Negotiation with business partners - designers, general contractors, installation companies, investors
- Reporting to GM locally and HQ in Austria
Regional Sales Manager
3M Central Region, Personal Safety Division
04.2015 - 12.2016
- Extended Manager role for 3 Countries - Czech Republic, Slovakia and Hungary
- Leading bigger team of 13 people from different countries
- Divisional P&L responsibility
- Remote leadership experience
- Work in multicultural environment
- Sales Team re-structuring
- Pricing harmonization and harmonization of business conditions for channels (about 100 channel partners in 3 countries), channel management
- Collaboration with team on Capital Safety ( new acquisition ) integration
Sales Manager
3M Cesko, Personal Safety Division
04.2014 - 03.2015
- PPE portfolio sales in Czech Republic
- Responsibility for team results - 5 SRs + 1 technician
- Divisional P&L responsibility
- Channel management
- Driving cross divisional cooperation with leaders from other 3M divisions
- Active cooperation with marketing dept. and CEE portfolio managers
- Close cooperation with portfolio managers within CEE region
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Implemented CRM system ( Sales Force) for better tracking of leads, improving follow-up processes and communication within the team.
Mining & Metallurgy Leader
3M Cesko
11.2010 - 03.2015
- Vertical activity next to divisional leader role
- Cross divisional portfolio sales to specific market segment in Czech Republic
- Collaboration with people from other divisions on strategy&business plan creation and common achievements (5 divisions)
- Cooperation with global mining team, e.g. replication of best practices
Sales Supervisor
3M Cesko, OH&ES Division
11.2010 - 04.2014
- First real Leadership role with small team of 4 SRs
- Responsibility of total division results
- Forecasting sales trends, proactive strategy adjustments based on market conditions.
- Channel management
- Annual employees incentive plan preparation
- Cross divisional cooperation with leaders from other 3M divisions
- Cooperation on marketing plan preparation
- Close cooperation with portfolio managers within CEE region
- Business development at Key Accounts
Senior Sales Representative
3M Cesko, OH&ES Divison
04.2008 - 10.2010
- Extension of portfolio responsibility to 3M Scotchlite across whole country
- Presentation activities ( seminars, workshops, lectures - cooperation with faculty of safety engineering on future Safety officers education)
- Other responsibilities were equal to SR role
Sales Representative
3M Cesko, OH&ES Division
11.2005 - 04.2008
- PPE portfolio sales in dedicated region of Czech Republic ( Bohemia)
- Direct sales activities at Key Accounts, end users
- Technical advisory, consultancy to Safety spacialists
- Close cooperation with distribution channels
- Presentation activities (seminars for safety specialists )
- CRM – Oracle active usage
Deputy Head of Sales
AMOND
11.1998 - 10.2005
- Skoda cars sales to corporate and private customers
- Coordination of sales team activities
- Processing of leasing and insurance contracts
- New cars ordering
- Integration of new colleagues
Sales Representative
AMOND
09.1996 - 11.1998
- Skoda, Seat and VW cars sales
- Processing of leasing and insurance contracts
Teacher
Special School
09.1995 - 08.1996
- Teaching School childs on first level of Basic School
Education
MBA - Management And Leadership
Cambridge Business School
Prague, Czechia03-2015
Czech And Russian Languages
Charles University, Faculty of Education
Prague, CzechiaHigh School Diploma -
Gymnasium
Slany, Czechia06-1992
Skills
- Team leadership
- Key performance indicator tracking
- Sales expertise in PPE area
- Teamwork and collaboration
- Adaptability and flexibility
- Contract negotiations
- Business development and planning
- Key account development
- Sales strategy development
- Channel development
Languages
Czech
Native language
English
Upper intermediate
B2
Russian
Elementary
A2
Additional Information
Driving licence - B, BE
Family
2 daugters
Sport
MTB
Ice Hockey
Pets
2 dogs
3 cats
Travelling
Mountains
F1 events
Timeline
Sales Director
TRIO HAVEL
03.2018 - Current
Commercial Sales Country Manager
Daikin Central Europe
01.2017 - 02.2018
Regional Sales Manager
3M Central Region, Personal Safety Division
04.2015 - 12.2016
Sales Manager
3M Cesko, Personal Safety Division
04.2014 - 03.2015
Mining & Metallurgy Leader
3M Cesko
11.2010 - 03.2015
Sales Supervisor
3M Cesko, OH&ES Division
11.2010 - 04.2014
Senior Sales Representative
3M Cesko, OH&ES Divison
04.2008 - 10.2010
Sales Representative
3M Cesko, OH&ES Division
11.2005 - 04.2008
Deputy Head of Sales
AMOND
11.1998 - 10.2005
Sales Representative
AMOND
09.1996 - 11.1998
Teacher
Special School
09.1995 - 08.1996
MBA - Management And Leadership
Cambridge Business School
Czech And Russian Languages
Charles University, Faculty of Education
High School Diploma -
Gymnasium
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