MARIIA DEMENKOVA
Prague
Summary
Dynamic Journalism and Communications graduate specializing in Marketing and PR with a solid foundation in social media platforms and analytics tools. Skilled in content creation and digital communication, poised to enhance brand awareness and engagement through creative social media campaigns. Actively seeking a junior role in digital marketing, brand communication, or content strategy to contribute to campaigns, social media initiatives, and storytelling while advancing professionally.
Overview
2
2
years of professional experience
Work History
Social Media Marketing Intern
Matbold
09.2024 - 04.2025
- Developed and executed a LinkedIn strategy that increased post impressions by approx. 20% and improved profile visit rates month-over-month.
- Created and managed LinkedIn content aligned with brand voice and visual identity, increasing consistency across channels.
- Researched and refined 2–3 audience personas, improving engagement through more tailored visual and written content.
- Used LinkedIn analytics weekly to assess KPIs (engagement rate, clicks, impressions), adjusting content formats to increase ROI on organic posts.
Team Lead - PR Strategy Student Project
APRA & AAU
09.2023 - 12.2023
- Led a team of 4–5 people in creating a full PR strategy
- Conducted market research using 3 analytical frameworks (SWOT, competitor analysis, persona building).
- Presented campaign to 12+ APRA professionals, receiving positive feedback on creativity and feasibility.
- Achieved project milestones 1 week ahead of deadline through effective task management.
Co-Producer - Ukrainian Women's Boxing in Prague (Student Documentary)
Ukrainian Women's Boxing in Prague
09.2023 - 12.2023
- Shot and edited a 4-minute documentary, viewed by 50+ attendees at the university screening.
- Conducted and edited 4 in-depth interviews, with translation support in 2 languages (Ukrainian and English).
- Collaborated within a 3-person production team, meeting all internal deadlines.
Education
Bachelor of Arts - Marketing And Communications
Anglo-American University
Prague, Czechia06-2025
Skills
- Experienced with MS Office applications
- Wix website development
- Canva design proficiency
- Filmora editing
- Semi-Professional Camera Operation
- Social media strategy
- Hashtag research
- Visual storytelling
- Social media marketing
- Video editing
- Paid advertising
- Teamwork
Languages
English
Bilingual or Proficient (C2)
Russian
Bilingual or Proficient (C2)
Ukrainian
Bilingual or Proficient (C2)
Czech
Elementary (A2)
Timeline
Social Media Marketing Intern
Matbold
09.2024 - 04.2025
Team Lead - PR Strategy Student Project
APRA & AAU
09.2023 - 12.2023
Co-Producer - Ukrainian Women's Boxing in Prague (Student Documentary)
Ukrainian Women's Boxing in Prague
09.2023 - 12.2023
Bachelor of Arts - Marketing And Communications
Anglo-American University
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