Marcel Homolka
Praha
Summary
As an international hands on C-level executive, I have an 18-year track record in banking and insurance, having worked with renowned companies such as Generali, UniCredit Bank, and FCM Bank.
I am passionate about innovation and enjoy disrupting the status quo in traditional industries to create something great. I appreciate new technologies because they make it cheaper, more efficient, and faster to build and develop new ideas.
Career highlights:
- By focusing on continuous process optimization and high cost discipline, I have built the most profitable pension company in the region, achieving an ROE of 27%.
- I transformed a loss-making foreign bank into a profitable company. I defined a new business strategy, changed key processes, implemented internal controls, and optimized long-term financial metrics to achieve this. Under my leadership, the bank generated an annual profit of €2.5 million in the second year.
- I successfully initiated the creation of an online platform that enabled the bank to enter the German market and finance its rapid growth in the corporate lending segment.
- Furthermore, I expertly managed the deployment of the new production system, Temenos, and Sales Force.
- I have implemented CRM platforms for tribal mining in four countries in Central and Eastern Europe. I have also designed and optimized digital tools for clients and salespeople, such as Mobile Hub, Agent Hub, and web portals.
- In addition, I have successfully led two pension company mergers, including subsequent consolidation. Raiffeisen's 2014 report and Generali's 2013 report both mention processes and IT systems.
Overview
19
19
years of professional experience
Work History
CEO
FCM BANK LTD.
11.2020 - 01.2023
- Transformed the bank from a loss-making entity into a profitable company by shifting the business model towards corporate lending.
- Defined a new sales strategy, changed key processes, implemented internal controls, and optimized long-term financial metrics.
- Increased the loan book from € 23 mil to € 218 mil due to continuous focus on technical excellence.
- Successfully implemented a large IT system Temenos and Sales Force.
- Built succession plans to provide continuity of operations during leadership transitions.
- Entered German market with internally developed deposit online platform.
- Opened the branch of the Maltese bank in the Czech Republic.
- Synchronized and rolled out compliance agenda and AML processes within three countries (Germany, Czech Republic and Malta)
- Managed HR agenda. Created a positive work culture, resulting in increased employee satisfaction and retention rates.
CEO
GENERALI PENSION COMPANY
06.2015 - 01.2020
- Oversaw Generali pension business in 7 CEE countries (270 FTEs).
- Extended the sales distribution, increased production and at the same time-maintained profitability.
- Created investment and sales strategy, built business plans, developed sales distribution, policies, actively negotiated terms and closed deals with the key partners.
- Formulated and executed strategic initiatives to improve capital position of the company.
- Significantly strengthened relationship with tied agents and broker network which led to increased sales of 50%.
- Introduced and scaled up innovative products bundling insurance and investments which delivered extra production of € 40 mil.
- Implemented systems that rewarded good staff and agent performance & competence.
- Net Promoter Score (NPS) soared to 80% in 2019.
CHIEF OPERATING AND IT OFFICER
CESKA POJISTOVNA PENSION COMPANY
07.2013 - 05.2015
- Initiated development and implementation of a new core IT system and architecture.
- Transformed and digitalized operating models from paper based to paperless in 4 CEE countries (annual cost cutting by 28%, digital policies touched 80%).
- Advocated and rolled out customer-driven lifecycle solutions in 4 CEE countries.
- Optimized server capacity by consolidating resources and virtualizing servers where necessary.
- Implemented robust data backup strategies, safeguarding crucial information from loss or corruption.
- Successfully managed and led merger of Raiffeisen pension company, IT systems and processes consolidation included.
- Conducted regular system audits for compliance with industry standards and regulations.
CEO
GENERALI PENSION COMPANY
11.2009 - 06.2013
- Transferred the pension company into a successful venture following the implementation of new sales model and reducing costs.
- Formulated company strategy in capital management, formalized risk assessment of investment strategy.
- Doubled assets under management by defining and delivering new business strategy.
- Improved the management and control mechanisms by initiating new organization structure and reporting processes.
- Delivered new customer care and relationship management and implemented new client´s portal
- Optimized company´s financial state for sale to a strategic partner. Successfully managed the merger.
CUSTOMER CARE DIRECTOR
CESKA POJISTOVNA PENSION COMPANY
02.2008 - 10.2009
- Developed and implemented customer care strategy across product distribution network including opening new channels (e.g., mobile, web self-care).
- Formulated CRM strategy and implemented core processes (Service 2 Sales, Churn Management, Win-Back)
- Optimized operational processes using analytics tools to address client-specific metrics.
- Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Assisted in recruiting, hiring and training of team members.
CALL CENTRE MANAGER
UNICREDIT BANK
07.2004 - 01.2007
- Acted as a team leader in group projects, delegating tasks and providing feedback.
- Cultivated interpersonal skills by building positive relationships with others.
- Developed and maintained courteous and effective working relationships.
- Demonstrated leadership skills in managing projects from concept to completion.
- Skilled at working independently and collaboratively in a team environment.
- Strengthened internal controls by reviewing existing policies and procedures, ensuring compliance with regulatory requirements.
Education
Master of Science - Business Economics
TECHNICAL UNIVERSITY
Liberec, The Czech Republic06.2004
Skills
- Strategic thinking
- Financial acumen
- Communication
- Leadership
- Adaptability
- Problem solving
Timeline
CEO
FCM BANK LTD.
11.2020 - 01.2023
CEO
GENERALI PENSION COMPANY
06.2015 - 01.2020
CHIEF OPERATING AND IT OFFICER
CESKA POJISTOVNA PENSION COMPANY
07.2013 - 05.2015
CEO
GENERALI PENSION COMPANY
11.2009 - 06.2013
CUSTOMER CARE DIRECTOR
CESKA POJISTOVNA PENSION COMPANY
02.2008 - 10.2009
CALL CENTRE MANAGER
UNICREDIT BANK
07.2004 - 01.2007
Master of Science - Business Economics
TECHNICAL UNIVERSITY
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