ELENA POKALEVA
Multidisciplinary Designer
Prague
Summary
Multidisciplinary Designer | 13+ Years of Experience | Remote-Ready | Creative professional based in Prague, with extensive experience in branding, editorial design, illustration, social media content & UX/UI for both print and digital media. Highly adaptable, deadline-driven and experienced working with international teams remotely. Seeking impactful freelance or remote design opportunities.
Overview
6
6
years of professional experience
4
4
Languages
Work History
UX / UI & Adobe Software Instructor
IT Academy Step
01.2023 - Current
- Taught 6-month Adobe Creative Suite courses; mentored international students (EN, CZ, IT).
- Guide students through the complete design process: from research and wireframing to prototyping and visual design.
Senior Visual Designer
JVS Holding
01.2023 - Current
- Create and maintain strong visual identities for exhibitions, concerts, and entertainment venues across global markets.
- Work closely with marketing, production, and sales to align creative direction with goals.
- Design impactful assets like billboards, posters, brochures, websites, social media visuals, video content, and merchandise.
Senior Graphic Designer
Finepack
01.2020 - 01.2023
- Led company rebranding with a new logo and visual identity.
- Designed the new corporate website with a focus on clarity and functional UX.
- Created packaging for various product lines, ensuring brand consistency.
Education
UX/UI Design Diploma -
IT Academy Step
01.2023
Graphic Design Studies
Accademia Di Belle Arti
01.2020
BcA. + MgA. - Design & Illustration
Sutnar Faculty Of Art
01.2019
Skills
- UX/UI DESIGN: User flows, CJM, wireframes, prototyping, responsive design, accessibility, user interviews, persona creation
- TOOLS: Figma, Sora, Runway, Topaz Video AI, Midjourney, Google Ads, Adobe Illustrator / Photoshop / InDesign
- GRAPHIC DESIGN: Branding design, packaging, print & digital assets, large-format design
Timeline
UX / UI & Adobe Software Instructor
IT Academy Step
01.2023 - Current
Senior Visual Designer
JVS Holding
01.2023 - Current
Senior Graphic Designer
Finepack
01.2020 - 01.2023
Graphic Design Studies
Accademia Di Belle Arti
BcA. + MgA. - Design & Illustration
Sutnar Faculty Of Art
UX/UI Design Diploma -
IT Academy Step
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