Ashley Childe
Denver
Summary
Seasoned, creative, articulate program manager with accomplished background in technology and design. More than 12 years of experience in leading UX, design, and development projects in-house and within leading marketing agencies. Aim to connect, elevate, and inspire teams.
Overview
14
14
years of professional experience
Work History
Senior Digital Program Manager / Senior Producer
Freelancer
02.2019 - Current
- Clients: Google, Oracle, Intel, Metalab, CommonStock, 8th Brick Group
- Produce cross-channel digital marketing assets. Work includes, but is not limited to; product app development, VR content, website and mobile development, online advertisements, email marketing, creative design, video production, and product & marketing collateral
- Lead full management of client projects with external vendors to ensure deliverables are met, and project is completed on time and within budget
- Lead projects from inception to completion; including scope development, strategy, design, UX, development, financial tracking, and budget management
- Manage Research Specialists, Designers, SEO specialists, Copywriters, Developers, and Videographers on large scale projects
Program Manager
Google
11.2017 - 01.2019
- Drove large scale program initiatives and online strategic planning for the Google Fiber website
- Led cross-functional projects with UX, Design, Engineering, Product, Marketing, AR/VR agency, Retail, Inside Sales, Legal, Privacy, and Security
- Led scoping, requirements gathering, project prioritization, resource coordination, and technical execution with Google Engineers
- Developed fluid and efficient processes with external design agency including a formalized research and discovery process, creative brief process, and cross functional workflow
- Defined online performance metrics, analyzed results, and provided ongoing creative recommendations to Google's management team
- Managed vendor partnerships and contract agreements
Senior Project Manager
Intel (Agency Inside)
01.2017 - 11.2017
- Managed large scale global marketing campaigns through strategy, UX, design, development and deployment
- Led global redesign of Intel's company intranet utilized by over 100k employees. Managed project from inception to completion with external UX and design team (Metalab), IT, HR, Marketing, and Employee Comms
- Employed agile methodologies to manage constantly shifting owner priorities, change request process, distributed development teams and complex integration requirements
- Coordinated massive interdependencies between worldwide graphic production, content, creative, localization, QA and IT
- Introduced and evangelized internal and external agency process changes to improve workflow and resource management
Senior Project Manager
Epsilon
08.2015 - 01.2017
- Managed web initiatives through the project life cycle with Google client; interfaced with various functional departments including Google Brand Studio and Product Managers to ensure efficiency and accuracy
- Developed business partnerships with Google teams, and developed internal processes to support client programs and engagement
- Led discovery, strategy, UX, design, development, QA and deployment of over 25+ Google branded websites and 75+ email marketing campaigns
Digital Project Manager
iProspect
02.2013 - 04.2015
- Managed multiple digital marketing projects (totaling $13M in revenue) for Sony Electronics, Sony Network Entertainment International, Sony PlayStation, Guthy Renker, and ASUS
- Managed 25+ cross-functional team members via web-based project management software. Created and executed project plans to meet continuously changing needs and requirements
- Oversaw all aspects of projects: scope, risk, schedule, budget, quality, and communication
Senior Digital Analyst
Altegris Investments
03.2011 - 02.2013
- Served as Project Manager on multiple online initiatives of significant scope, including the large scale redesign of the Altegris websites and email marketing campaigns on mobile and desktop
- Worked in collaboration with IT team to enhance and manage Sitecore, a content management system
- Managed the development of database integration efforts with IT and Software teams
Education
PMP Certification
PMI | Project Management Institute
San Diego, CA2015
Business Administration, Marketing
San Diego State University
San Diego, CA2009
Timeline
Senior Digital Program Manager / Senior Producer
Freelancer
02.2019 - Current
Program Manager
Google
11.2017 - 01.2019
Senior Project Manager
Intel (Agency Inside)
01.2017 - 11.2017
Senior Project Manager
Epsilon
08.2015 - 01.2017
Digital Project Manager
iProspect
02.2013 - 04.2015
Senior Digital Analyst
Altegris Investments
03.2011 - 02.2013
Business Administration, Marketing
San Diego State University
PMP Certification
PMI | Project Management Institute
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