Summary
Overview
Work History
Education
Skills
Timeline
Generic

Aleksei Baziulkin

Senior Marketing Specialist
Prague

Summary

Marketing leader equipped with strong focus on strategic planning, brand management, and digital marketing. Known for fostering team collaboration and driving impactful campaigns that align with business goals. Adept at analyzing market trends, developing innovative strategies, and adapting to changing needs. Recognized for effective communication skills, leadership, and results-driven approach.

Permanent EU residence, open access to the labor market.

Overview

8
8
years of professional experience
4
4
years of post-secondary education
3
3
Languages

Work History

Head of Marketing Department

E.Mi-International s.r.o
Prague, Hlavni mesto Praha
03.2020 - Current

Managed cross-functional teams to execute successful product launches and promotional events.

  • Selected negotiated contracts with, and managed external vendors to ensure high-quality deliverables at cost-effective prices.
  • Analyzed market trends, identifying opportunities for growth and expansion, driving a 35% sales increase for key clients.
  • Established partnerships with 10 exclusive distributors, expanding market reach and total revenue.
  • Launched a brand on Amazon, generating €3.5k in sales within the first 6 weeks.
  • Designed a B2B lead generation system through combination landing page + social media, reducing cost per lead to under 2.5% of the average transaction.

Marketing Specialist

E.Mi-International s.r.o
Prague, Hlavni mesto Praha
03.2018 - 03.2020
  • Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
  • Conducted competitor analysis for better positioning in the market and identifying growth opportunities.
  • Spearheaded the organization of 15 industry exhibitions to strengthen brand presence and led a comprehensive company rebranding initiative, resulting in increased client engagement and enhanced market visibility.
  • Сreated over 35 landing pages and e-commerce websites to support client acquisition and drive online sales.
  • Launched a Black Friday CPA campaign, generating €20k in sales over one weekend for the online store.

Junior Marketing Specialist

E.Mi-International s.r.o
Prague, Hlavni mesto Praha
02.2017 - 03.2018
  • Increased brand awareness by developing and implementing targeted marketing campaigns.
  • Designed visually appealing marketing materials for print and digital channels.
  • Introduced a rating system for clients, boosting monthly average sales by 15%
  • Developed and implemented a comprehensive online course system for clients and sales teams, including full video production, to enhance product knowledge and support effective training.
  • Supported the launch of 500 beauty products and led a local marketing campaign for a client, resulting in a 25% sales increase and a 2.5x boost in brand awareness

Education

Bachelor of Science - Marketing & Management

Higher University of Economics
Moscow
04.2008 - 01.2012

Skills

Marketing analytics

Digital marketing

Branding

E-commerce strategy

Product marketing

CRM management

Creative direction

Graphic design

Timeline

Head of Marketing Department

E.Mi-International s.r.o
03.2020 - Current

Marketing Specialist

E.Mi-International s.r.o
03.2018 - 03.2020

Junior Marketing Specialist

E.Mi-International s.r.o
02.2017 - 03.2018

Bachelor of Science - Marketing & Management

Higher University of Economics
04.2008 - 01.2012
Aleksei BaziulkinSenior Marketing Specialist